Shift Gears: Branding, Community & the Tulsa Tough Ride
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Registration Info
Registration is required before Monday, March 16, 2026 at 12:00 PM
Payment In Full In Advance Only
Registration cancellations will be accepted until Friday, March 13, 2026 at 8:00 AM
About this event
As Tulsa Tough approaches its 20th anniversary in 2026, we are thrilled to welcome visionary leader Executive Director Malcolm McCollam. Under his leadership, Tulsa Tough has grown into a nationally recognized event that not only celebrates cycling but also boosts local economies and promotes community health and wellness. Malcolm will share insights into building a brand that resonates deeply with both local and national audiences, offering valuable lessons for professionals in communications, media, and public engagement.
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